Your family’s history,
with modern insights.

Build your tree for free — every name, date, photo and story. Then let AI-powered LaFamiglia discover what’s hidden in it.

Start your tree — freeNo card. No subscription. Ever.
Giuseppe Santoro
1908 – 1979
Maria Esposito
1912 – 1990
Antonio Santoro
1934 – 2001
Lucia Santoro
b. 1938

The record your family never kept

Names, dates, places, occupations, photographs, the stories nobody wrote down. LaFamiglia holds it all in a tree that handles the real shape of families — remarriages, half-siblings, the branches nobody talks about.

  • Unlimited people, unlimited trees — free
  • Works offline, syncs across your devices
  • GEDCOM import & export — your data stays yours
Giuseppe Santoro
1908 – 1979
Maria Esposito
1912 – 1990
Antonio Santoro
1934 – 2001
Lucia Santoro
b. 1938
How did our family end up in Australia?
Three branches emigrated from Calabria between 1951 and 1963. Giuseppe’s sons sailed to Melbourne first — and your grandmother Lucia followed after her wedding in Reggio. Want the journey on the map?
Genie AI · answers from your tree
Genie AI

Ask your family tree anything

Genie reads your tree the way a historian would. Ask how you’re related to a second cousin, which village the surname comes from, who was alive during the war — and get answers drawn from your own records, not the internet’s.

It builds too: “add my uncle Salvatore, born Naples 1949, married to Rosa” — done, linked, undoable.

See a century at a glance

The data your family gave you, turned into maps, timelines and statistics. Watch the migration from the old country. See three wars cut through one timeline. Find out what everyone actually did for a living.

The family’s journey, mapped
A century on one timeline
Names, ages, occupations — counted

The whole family fills in the gaps

Invite your sister, your cousin, your mother — contributors are free, and everyone’s edits sync live. Or send one link and let the whole famiglia browse the tree read-only, no account needed.

One price. Once.

The big genealogy sites want ~$400 every year. We don’t.

Free
$0
forever
  • Unlimited people & trees
  • Photos & stories
  • Sync across devices
  • Invite unlimited contributors
  • GEDCOM import & export
Start free
Lifetime
Premium
$99
once — no subscription. Ever.
  • Everything in Free
  • Genie AI — 200 messages/month included
  • The map of your family’s journey
  • Timeline & statistics views
  • Bring-your-own-key for unlimited AI (soon)

Fair questions

Is the free tier really unlimited?

Yes. Unlimited people, unlimited trees, photos within generous storage. Premium only changes what you can get out of the data — the AI and the visualisations — never what you can put in.

Do I own my data?

Completely. Export a full GEDCOM file at any time — the standard every genealogy tool reads — and take it anywhere. Your tree also lives on your own device, not just our servers.

What does “200 AI messages a month” mean?

Premium includes 200 Genie AI messages per month on our key. Most families never get close. Soon you’ll be able to bring your own API key for unlimited use.

Can family help without paying?

Yes — invite anyone as a contributor for free. They can add people, photos and stories. Premium is per-person, only for the insights features.

Really no subscription?

Really. $99 once, yours for life. Compare that with the ~$400 every year the big genealogy sites charge.

Your tree exports to GEDCOM anytime. No lock-in.